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10 tips for ultimate customer satisfaction for wholesalers with their own delivery service

Improve your wholesaler's customer satisfaction with our practical tips for a better delivery service.

The ultimate delivery experience

As a wholesaler, it is important to have an efficient and reliable delivery service to ensure that your customers remain satisfied. One of the most important aspects of this is delivering orders on time, and with the right quality. The delivery service is a crucial factor in this, as it has direct contact with the customer and therefore plays an important role in customer satisfaction. After all, as a wholesaler, you do everything you can to deliver high-quality products to your customers. What a shame it would be if customers are not satisfied in the last mile because the logistics partner falls short in this respect.
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10 tips for ultimate customer satisfaction

1. Plan efficient delivery routes

Planning delivery routes is very important for an efficient delivery service. Make sure you plan routes based on the location of customers and the quantity of products to be delivered. This means less fuel used, less wear and tear on vehicles and less time and labour required to complete deliveries.

2. Use modern technologies

Modern technologies such as GPS and track-and-trace systems can help optimise the delivery service. This allows vehicles to be tracked more efficiently and allows a faster response to any problems or delays. By using track-and-trace, your customers will also know exactly when to expect their package.

3. Invest in suitable packaging materials

Using suitable packaging materials is important to ensure that products remain safe and undamaged during transport. Also make sure the packaging is easy to carry and not too heavy for the delivery drivers.

4. Give delivery workers adequate training

Make sure delivery drivers receive adequate training before they start work. This will ensure they know exactly what is expected of them and can solve any problems in time.

5. Ensure reliable and safe vehicles

It is important that the vehicles used for delivery are reliable and safe to drive. It is advisable to carry out regular maintenance and keep the vehicles properly clean. Reliable and safe vehicles are crucial for optimising a delivery service.

6. Communicate clearly with customers

Good communication with customers is vital for a successful delivery service. Make sure customers are kept informed of delivery times and any delays. By providing regular updates to the customer about the expected delivery time, the location of the delivery driver and any delays, customers feel better informed and have more confidence in the service being offered. In addition, communication with the customer provides additional feedback. By having regular contact with the customer, you gain insight into which aspects of the service are satisfactory and where there are areas for improvement. We'll tell you more about the role of feedback at tip 10. 

7. Be flexible

Be flexible in the delivery options you offer. For example, offer different delivery days and times so that customers can choose what suits them best. An example of this is time period delivery. Time period delivery is a delivery option where customers can select a specific time frame in which they want to receive their parcels. This means that customers do not have to plan their day around delivery, but delivery is adjusted to fit their schedule. This option is especially useful for people who lead busy lives and have little time to wait for their parcels. Besides, you avoid having to take the parcel back or deliver it again.  

8. Provide good customer service

Make sure your customer service is of a high standard. This way, customers can quickly and easily ask questions and solve any problems. This is because customer service has a direct impact on the customer experience. No delivery service escapes delays, lost packages or damaged products. What matters here is how you solve these problems. By having good customer service that responds to these problems quickly and appropriately, you increase the chances of the customer ordering from you again.

9. Keep delivery costs low

Keep delivery costs as low as possible to encourage customers to order from you. For example, consider offering free delivery for orders above a certain amount. This is because customers are quick to order from the company that offers the lowest delivery costs. 

10. Process customer feedback

Process customer feedback and use it to improve the quality of your delivery service. Customer feedback provides valuable insights into customers' experiences, both positive and negative. By listening to this feedback, processes can be improved and problems will become less frequent. In addition, actively soliciting feedback contributes to the engagement of your service. Customers see that their needs and wishes are being listened to. This contributes to increasing customer satisfaction.

Route planning software

You can solve many of the above tips right away by using route planning software. Indeed, using route planning software is essential when delivering parcels if you are a wholesaler because it ensures efficient planning of deliveries. This means drivers drive the most logical and efficient route, saving time and costs. Moreover, the software helps plan deliveries based on various factors, such as the size of the cargo, the distance between different addresses and any traffic problems. This ensures optimal delivery and higher customer satisfaction.

RouteLogic's route planning software provides you with all the aforementioned features, and even more. Curious about what else RouteLogic has to offer? Take a look at all the possibilities or request a demo.

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