Online purchases on the rise
The Netherlands sits at home en masse. We go out to do some shopping, but otherwise have little social contact. Even the monthly shopping trip to the city is out of the question. According to Emerce, as a result of the intelligent lockdown, the number of online purchases in the Netherlands is rising by seven percent. In which some categories such as food/groceries made a growth of 62%!
Online consumer behavior
The Dutch are doing more and more online. From buying clothes to ordering groceries: they can do it all. In 2019, the Dutch spent a total of 25.8 billion euros online. That is 7% more than a year earlier. The biggest growth within online spending is in Food/Nearfood.
Online consumer behavior is also rising, due in part to intelligent lockdown. Online spending has been rising for years, but even faster in the past year. The Dutch reported ordering online to avoid social contact, because stores were closed and because they were not allowed to leave the house.
Consequences of increase in online purchases
Being increasingly online-oriented affects several factors. For example, local businesses are selling less, because there is increasing competition on the Internet. Online, it is possible to order through international web shops, creating competition outside the Dutch market.
In addition, the increase in online purchases is bad for the environment. More returns are being made, which means more transportation has to be used and more plastic is being used.
The logistics puzzle is becoming increasingly complex
There is more pressure on the logistics department due to the increase in the number of orders. Due to the large number of delivery addresses, multiple cars or buses must be used. This requires tight planning. This makes it interesting for companies to use a route planner.
RouteLogic offers route planning software that calculates efficient and realistic routes in seconds. RouteLogic makes it possible to plan routes from multiple depots and with multiple cars. In addition, RouteLogic removes limitations from other route planners, such as a limit on the number of addresses.
Efficient route planning with RouteLogic
To calculate a realistic and efficient route, RouteLogic takes into account weather conditions, traffic and agreed time slots with the end customer. This makes planning feasible. Is there still a traffic jam unexpectedly? Then RouteLogic provides means to easily communicate this to your driver or customer.
The customer receives a track-and-trace via e-mail or text message, showing the delivery date and time of the order. The driver can use an app, where insight into the route, orders and important details is provided. RouteLogic is the ideal route planner for both small, and large companies.